Yahoo Publisher Network

Yahoo are currently playing catch up to Google and are trying to release their own context sensitive advertising service. This promises to be an excellent alternative to Google Adsense but in reality is likely to be a simple copy with the same restrictive terms and conditions as Google, including $100 minimums on payouts. At present the system is still in beta test and while you can visit their site and sign up to register your interest it appears at present that they are not accepting new advertisers. In fact most applicants won't even receive a reply. Thus until it goes live and it becomes clear what type of website owners Yahoo will be targetting I can only place it in second place.

Advert wise Yahoo Publisher Network will feature:

• Display ads related to the content on your site. You'll earn revenue from qualified clicks.
• Integrate other Yahoo! services into your web site, including Add to My Yahoo! (RSS), Y!Q and much more to come...
• This beta program is just the beginning. Our mission is to deliver products and services based on the needs of the publishing community